Our Methodology
We blend science, art, and technology to deliver authentic insights that track American sentiment week-over-week.
Our Unique Approach
We combine three reliable sources to deliver a well-rounded, real-time view of how people are feeling.
Random Sampling From Panel Vendor Partners
We collect responses daily to ensure proper U.S. population representation across diverse demographics.
First-Party Data From The Real Feel Members
Members respond daily to "How are you feeling today?" providing real-time emotional insights.
Online & Third-Party Data Sources
We enrich our sentiment analysis with data from additional sources, including online behavior and digital trends, to provide more context and scale.
Advancing Our AI
In partnership with Microsoft's Co-Innovation Lab, we've enhanced our AI to deliver deeper, more accurate sentiment analysis. Key improvements include:
Context-Enriched Analysis
Integrated external data using function calling and search tools enhances relevance and depth of insights.
Smarter Prompt Engineering
Dynamically adjusted system prompts improve output clarity and accuracy.
Continuous Learning
Logged inputs and outputs allow us to iterate and improve model performance over time.
Ready to Join The Real Feel?
Join us today to access authentic insights and data that help you understand American sentiment.
Questions? Get in Touch!
Our team is here to help you with any questions about our services.